IJIMT 2017 Vol.8(4): 261-264 ISSN: 2010-0248
doi: 10.18178/ijimt.2017.8.4.738

Sharing Ideas Openly to Reduce Cost, Time, Risks and Add Value in Product Development

Charles Bombardier
Abstract— The research presented here attempts to identify the best methodology to manage innovative ideas coming from inventors, customers, and employees in an open environment. The goal consists in creating a new product development system designed to manage a constant flow of creative ideas while adding value in the process and reducing risk and cost. To test his hypothesis, the author assembled a team of over 25 individuals in the fields of engineering, industrial design, marketing, and media. He created, collected, and processed 230 ideas related to the future of mobility over a period of 45 months by transforming them into design concepts. All those concepts were published online on Imaginactive.org and in other newspapers, magazines, and social networks. With this experiment, the author was able to reach hundreds of thousands of people and generate millions dollars of media value. The experiment was a success since it generated results but it did not allowed the author to measure precisely the interest of the participants for each given concept. The author is now working on an improved experiment that will use virtual reality equipment and brain computer interfaces to achieve his goals.

Index Terms— Copyleft, crowdfunding, design, inventors.

Charles Bombardier is with the University of Sherbrooke, Quebec, Canada (e-mail: Charles@imaginactive.org).

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Cite: Charles Bombardier, " Sharing Ideas Openly to Reduce Cost, Time, Risks and Add Value in Product Development," International Journal of Innovation, Management and Technology vol. 8, no. 4, pp. 261-264, 2017.

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