IJIMT 2014 Vol.5(1): 14-18 ISSN: 2010-0248
DOI: 10.7763/IJIMT.2014.V5.478

The Influence of Peer Network, Change Agents and Organization Characteristics in the Adoption of e-Journal Publishing

S. A. Sanni, A. N. Zainab, N. H. Abdulkareem, and N. Abdullah
Abstract— The paper examines the importance of peer network, change agents and organization characteristics in the adoption rate of e-journal publishing based upon responses from Malaysian journal editors. The sample comprises of 150 Malaysian journal editors who responded to a questionnaire distributed at a journal editor’s conference. Analysis was based on 82 usable responses. Findings show that journal editors perceive a certain degree of influence from peer network but perceive a less degree of influence from change agents. Both peer network and change agents are not significant contributors to adoption rate of e-journals, however all the three organization variables: journal’s age, publication size and editorial experience are significant contributors. We discuss the results and implication of the findings.

Index Terms— E-journal adoption, e-journal publishing, adoption of innovation, Malaysian journal publishers, peer network and change agents.

S. A. Sanni, A. N. Zainab , N. H. Abdulkareem, and N. Abdullah are with the Department of Library & Information Science, Faculty of Computer Science & Information Technology, University of Malaya, 50603, Kuala Lumpur, Malaysia (e-mail: demolasanni@yahoo.com, zainab@um.edu.my, nharun@um.edu.my, noorhidawati@um.edu.my).

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Cite: S. A. Sanni, A. N. Zainab, N. H. Abdulkareem, and N. Abdullah, " The Influence of Peer Network, Change Agents and Organization Characteristics in the Adoption of e-Journal Publishing," International Journal of Innovation, Management and Technology vol. 5, no. 1, pp. 14-18, 2014.

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