IJIMT 2013 Vol.4(4): 419-421 ISSN: 2010-0248
DOI: 10.7763/IJIMT.2013.V4.433

Innovative New Product Development Practice by Using Systematic Innovations

Song-Kyoo Kim
Abstract— Idea Screening and Concept Development are the core parts of the New Product Development. The paper provides the alternative approach for Idea Screen and Concept Develope stages by using Systematic Innovation methods. The research addresses the real-world problem about the discomfort when people fall asleep in public places. The principles and concepts are discussed based on Systematic Innovation. It has been utilized in both analyzing the problem and proposing a viable solution to this dilemma and gives the guidelines to adapt into new product development innovatively.

Index Terms— New product development, systematic innovation, TRIZ, TIPS, product manufacturing.

Song-Kyoo Kim is with Asian Institute of Management, 123 Paseo de Roxas, Makati City 1260, Philippines (tel: +632-892-4011; e-mail: SKim@aim.edu).

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Cite: Song-Kyoo Kim, " Innovative New Product Development Practice by Using Systematic Innovations," International Journal of Innovation, Management and Technology vol. 4, no. 4, pp. 419-421, 2013.

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